Minister of Tourism Olga Kefalogianni visited Mobile World Congress 2025 in Barcelona.
The mAiGreece application was presented at the Greek booth. “With mAiGreece and the creation of new digital tools, we are leveraging artificial intelligence and digital technology to upgrade the travelers’ experience, enhance the tourism offer and place Greece at the forefront of innovation in tourism,” Kefalogianni said, noting that this initiative is part of the government’s broader strategic plan for the digital transformation of tourism.
In the context of MWC 2025, Kefalogianni spoke with leading executives from the technology industry and startups and was informed about developments in artificial intelligence.
She also participated in pioneering technological actions, exploring the possibilities for Greek tourism through innovation.
SOURCE; ANA-MPA

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